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Mark McPeak

VP, Research & Organizational Strategy

5by5 Agency

With over 25 years of experience in market research and as a nonprofit executive, Mark is a go-to research expert. He opened and led the Nashville office of one of the 50 largest marketing research agencies in the world and was later in charge of all of the stateside operations for a global nonprofit.
Over those years, Mark honed his ability to see the data, understand the data and then look beyond the data. He has provided insights and recommendations that affected real change for organizations such as the Tennessee Titans, Duracell, Gideons International, Zillow and, for the last 3 years, his friends at the United Methodist Publishing House.

2019 Headshot Mark McPeak 1 web